Press Release: Hallmark Announces 2020 Event Exclusives for Fan Conventions (UPDATED)

Imperial Probe Droid™, Star Wars™: The Empire Strikes Back™ – Keepsake Ornament features a metal rendition of the infamous, spindly armed reconnaissance droid in honor of the 40th Anniversary of Star Wars: The Empire Strikes Back™. Priced at $35 with a total production run of 3,200.

The Child™, Star Wars: The Mandalorian™ – PXL8® Enamel Pin features a stylized rendition of the lovable, mysterious bounty from the Disney + series The Mandalorian™. At a total production run of 2,500, it will be sold for $8 at most events in limited daily allotments.

Professor Boggart Snape™, Harry Potter™ – Keepsake Ornament depicts the iconic moment when Neville Longbottom imagines the idea of Snape in his grandmother’s clothes to defeat the boggart. Priced at $25 with a total production run of 3,350.

Tribble, STAR TREK TOS: The Trouble with Tribbles – Keepsake Ornament (exclusive 2020 variant) is inspired by the furry little spawning aliens from the Original Series episode, “The Trouble with Tribbles.” It features a different material and color than the version released in stores in 2019. Priced at $25 with a total production run of 3,350.

Deadpool, MARVEL – itty bittys®  depicts a stylized rendition of everyone’s favorite chimichanga-eating, unicorn-loving, merc with a mouth, created in specialty packaging with maximum effort! Priced at $15 with a total production run of 2,500.

Ahsoka Tano™, Star Wars: The Clone Wars™ – Keepsake Ornament features the final season version of fan-favorite Jedi, Ahsoka Tano, paired with an armored Clone Trooper helmet of the 332nd Company styled with Togruta facial markings. Available for $40 with a total original production run of 2,000, which was increased in a second run for a total run quantity of 3,500. The quantities listed on the back will reflect this change between runs.

K-2SO™, Star Wars: Rogue One™ – itty bittys® (with sound) features the itty bittys plush styling of Casian Andor’s™ reprogrammed security droid with some of his bluntly honest quips from the film. Available for $15 with a total production run of 2,500.

Boggart Snape and Tribble Keepsake Ornaments will be available March 12-15 at Emerald City Comic Con and continue with the addition of along with The Child-themed enamel pin in March 20-22 at Planet Comicon in Kansas City, Mo. The Imperial Probe Droid Keepsake Ornament and Deadpool itty bittys® will be joining this lineup for Comic-Con® International: San Diego, July 23-26, and continue on to New York Comic Con, October 8-11. A limited amount of the Tribble Keepsake Ornament will be available at the Official Star Trek Convention in Las Vegas, August 5-9. Additionally, a limited amount of the Imperial Probe Droid-themed will be available at Star Wars Celebration Anaheim, August 27-30, along with three additional yet-to-be-announced collectibles that will be exclusive to that event. Exclusives are planned to be made available at the to-be-rescheduled Emerald City Comic Con and additional exclusives may be announced at a later date.

PopMinded’s line of PXL8® style collectible enamel pins will continue to feature 8-bit renditions of favorite characters exclusive to 2020 events. Designs will be announced closer to each event.

An assortment of Hallmark pop-culture products from its stores also will be available at each event.

In addition, a very limited number of 2020 event-exclusive Keepsake Ornaments will be available for sale later this year to members of the Keepsake Ornament Club. Information for joining the club can be found online at Hallmark.com/KOC

At the end of the 2020 convention season in October, remaining stock of the year’s event exclusives may be made available for sale online. Check for details at PopMinded.com

Additional details about daily allocations for each event exclusive product as well as activity plans for each event will be announced closer to the respective convention dates.

For more information about PopMinded by Hallmark and the products offered, visit PopMinded.com or follow @popminded on Instagram.

COMIC-CON@HOME PURCHASING INFORMATION

To purchase the exclusives during the Comic-Con@home virtual event July 22-26, find the Popminded by Hallmark exhibitor page on the Comic-Con@home website starting at 9am PDT Wednesday July 22.

Click on: any of the exclusive products shown, then in the pop-up window,
Click on: the link titled ‘visit website’ to be taken to a special page on PopMinded.com for purchasing.

NOTE: Purchases are limited to one of each of the exclusives per transaction. The exclusive quantities will be first come, first serve. We will not have daily allocations for this event.

---

Hallmark’s 2020 convention calendar

Comic-Con International® (SDCC): San Diego, CA. – July 23-26, 2020 CANCELED

Comic-Con@Home: July 23-26, 2020

Planet Comicon (PCKC): Kansas City, MO. – March 20-23, 2020 Moved to August 14-16, 2020 CANCELED

Emerald City Comic Con (ECCC): Seattle, WA – March 12-15, 2020 (booth #934) Moved to August 21-23, 2020 CANCELED

Star Wars Celebration (SWCA): Anaheim, CA – August 27-30, 2020 CANCELED

New York Comic Con™ (NYCC): New York, NY – October 8-11, 2020 CANCELED

New York Comic Con’s Metaverse: October 8-11, 2020

Creation Entertainment’s Official Star Trek Convention (STLV): Las Vegas, NV. – August 5-9, 2020 Moved to December 9-13, 2020 (PopMinded will no longer be attending. The Star Trek exclusive ornament will no longer be made available at this event.)

UPDATE (03.06.20) – Emerald City Comic Con 2020 to be postponed.
UPDATE (03.12.20) – Planet Comicon 2020 to be postponed.
UPDATE (03.13.20) – New 2020 dates announced for Emerald City Comic Con.
UPDATE (03.17.20) – New 2020 dates announced for Planet Comicon.
UPDATE (04.17.20) – Comic-Con International (SDCC) has been CANCELLED for 2020.
UPDATE (04.21.20) – In light of the cancellation of International Comic-Con San Diego this year, PopMinded by Hallmark is exploring other avenues of virtual convention participation where the 2020 event exclusives can be made available to fans. Hallmark will also continue to offer these exclusives at other conventions later this year (Emerald City Comic Con, Planet Comic Con and New York Comic Con). In the event that these are also canceled and inventory is left over after any virtual convention participation, Hallmark may offer the exclusives online, closer to the end of the year. Stay tuned for future announcements.
UPDATE (05.08.20) – Added Ahsoka Tano™ Keepsake Ornament information.
UPDATE (05.08.20) – Announcing Comic-Con@Home 2020, Comic-Con isn’t cancelled after all! SDCC will be held online and free for all attendees.
UPDATE (05.10.20) – Comic-Con@Home set for the same dates as SDCC, July 22 to 26.
UPDATE (06.05.20) – New 2020 dates announced for Creation Entertainment’s Official Star Trek Convention
UPDATE (06.15.20) – Star Wars Celebration (SWCA) has been CANCELLED for 2020.
UPDATE (06.16.20) – Emerald City Comic Con (ECCC) has been CANCELLED for 2020.
UPDATE (06.17.20) – Added K-2SO itty bittys information.
UPDATE (07.01.20) – Planet Comicon has been CANCELLED for 2020.
UPDATE (07.10.20) – In light of recent cancellations of conventions due to COVID-19, PopMinded will now be offering the exclusives online July 22-26 at the Comic-Con@Home virtual event, planned in place of Comic-Con® International: San Diego, as well as October 8-11 either online or in person during New York Comic Con. A small allotment still will be made available for current Keepsake Ornament Club members only. Click here for a preview of the exclusives.

Due to schedule changes for the Official Star Trek Convention Las Vegas, PopMinded will no longer be attending. The Star Trek exclusive ornament will no longer be made available at this event.

Due to the cancellation of Emerald City Comic Con, Planet Comicon Kansas City and Star Wars Celebration, exclusives planned for those events will no longer be available. Stay tuned for more information regarding exclusives specific to Star Wars Celebration.
UPDATE (07.16.20) – Added Comic-Con@Home purchasing Information.
UPDATE (07.22.20 @ 9:00 AM PST) –  To purchase the exclusives go straight to: hallmark.com/popminded/
UPDATE (08.07.20) – PopMinded by Hallmark will be participating in Reedpop’s Metaverse August 13-16 via an online exhibitor page that will feature links to core product shopping as well as two exclusives, the Deadpool itty bittys and The Star Wars™ Imperial Probe Droid™. Due to the overwhelming demand of the Probe Droid Event Exclusive, additional inventory is available for sale on August 13, at 9AM PDT / 11AM CDT. Go here to purchase that directly. Item will be one per customer on a first come, first served basis while supplies last. In addition, to support this demand, we are doing a small second run to support events throughout the rest of the year, including New York Comic Con, Star Wars Celebration and our Keepsake Ornament Club members. The initial run quantities were 3,200, and we will be increasing the total run quantity to 4,700, still limiting the exclusivity of the item.
UPDATE (08.11.20 @ 1:05 PM EST) – New York Comic Con (NYCC) has been CANCELLED for 2020. New York Comic Con’s Metaverse set for the same dates as NYCC, October 8-11, 2020.
UPDATE (10.02.20) – PopMinded by Hallmark will be participating in the online replacement for New York Comic Con, Metaverse, taking place October 8-11. You can find the exhibitor page in the virtual exhibit hall with links to exclusives, as well as core product lines from Star Wars, Harry Potter, DC Comics, Marvel, Star Trek and many more.

– The final sale of the Con Exclusives (for the general public) happens tomorrow at 11:00 AM CDT.
– If you are a Keepsake Ornament Club member, a limited amount will be available for purchase for members only on 10/26 at 9:00 AM CDT.
– A limited number of 2019 event exclusives Sybill Trelawney itty bittys will also be available as part of this sale.