Press Release: Hallmark Announces 2023 Exclusive Products for Comic Con Events
KANSAS CITY, Mo. (May 23, 2023) – Hallmark, the iconic greeting card and gift company, is proud to announce its 2023 exclusive product offerings for both San Diego and New York Comic Con. These highly anticipated events bring together fans of all ages to celebrate their love for pop culture and Hallmark is thrilled to be a part of the excitement.
“We’re excited to offer fans exclusive products that showcase their adoration for the Star Wars™, Harry Potter and other fan franchises,” said Meredith McCormick, vice president of global licensing acquisitions at Hallmark. “Our team has worked hard to create unique items that capture the essence of these worlds and the joy that fans feel when they experience it.”
Hallmark For All Fankind
As part of our ongoing commitment to all fans, you will see PopMinded by Hallmark will now be presented at events as Hallmark with the tagline “For All Fankind.” This change reflects our commitment to celebrating all fandoms and pop culture. You will still find the unique gifts, collectibles, and decor from your favorite TV shows, books, movies, comic books and more that you have come to expect from Hallmark.
Online Star Wars Exclusive Hallmark Keepsake Ornament
In celebration of the 20th Anniversary of Star Wars: The Knights of the Old Republic and the upcoming comic cons, an exclusive Hallmark Keepsake Ornament will be available online beginning Wednesday, May 24, at 10 a.m. CDT. A very limited number will also be available in person at SDCC and NYCC.
Darth Revan, Star Wars: Knights of the Old Republic™ Keepsake Ornament – $30: In 2003, Star Wars fans and video gamers were introduced to Darth Revan in Star Wars: Knights of the Old Republic, an epic game set thousands of years before events in the original film. This ornament, featuring the fallen-Jedi-turned-Sith wielding a pair of red and purple lightsabers, is the perfect addition to any tree. Event exclusive—one of just 5,000 issued.
Shop the exclusive at Hallmark.com/EventExclusives.
Comic Con Exclusive Products
Attendees will have the chance to get their hands on highly sought-after Hallmark Keepsake Ornaments and Funko Pop! Hallmark Ornaments exclusively at Hallmark’s booth during the events.
The event exclusives will be sold on a first-come, first-served basis at the Hallmark booth when the convention opens each day. Sales permit one of each exclusive product to be sold per person, per transaction while supplies last.
Krrsantan, Star Wars: The Book of Boba Fett™ Keepsake Ornament – With his towering stature and unyielding strength, Krrsantan survived a career as a gladiatorial pit fighter to become a formidable bounty hunter—one who sought to kill Boba Fett before forming an unlikely alliance with him to keep peace on Tatooine. Relive the Disney+ original series Star Wars: The Book of Boba Fett with this Christmas tree ornament featuring the fierce Wookiee mercenary. Event exclusive—one of just 3,000 issued. $30.
Boba Fett Funko Pop!, Star Wars™ Hallmark Ornament – This Christmas tree ornament features the most infamous bounty in Star Wars lore, Boba Fett, as a scaled-down ornament version of one of your favorite Funko POP! Designs. Event exclusive—one of just 1,800 issued. $15.
More Event Exclusives
The Tenth Doctor, Doctor Who™ Keepsake Ornament – This beloved tenth incarnation of the Time Lord, portrayed by David Tennant, adventured through time and space from December 2005 – January 2010 with a variety of companions. Celebrate the Diamond Anniversary of the long-running BBC series with this Christmas tree ornament featuring the Doctor holding his sonic screwdriver in his brown suit, a blue-lined tan trench coat, and cream sneakers—a repaint of the 2022 Doctor Who ornament. Event exclusive—one of just 3,000 issued. $25.
Luna Lovegood ™ Cheers for Gryffindor™, Harry Potter™ Keepsake Ornament – Loyal and supportive with a whimsical sense of self-expression, Luna Lovegood is the embodiment of kindness and encouragement. Bring Luna’s eccentric spirit to your tree with this Christmas ornament that features Harry Potter’s colorful Ravenclaw friend wearing an oversized lion’s head hat while cheering for the Gryffindor Quidditch team. Event exclusive—one of just 2,500 issued. $25.
Broly Funko Pop!, Dragon Ball Z Hallmark Ornament – This Christmas tree ornament of the menacing and powerful Saiyan villain, Broly, from Dragon Ball Z features a scaled-down version of one of your favorite Funko POP! designs. Event exclusive—one of just 1,500 issued. $15.
Allotments will be divided evenly each day of the two conventions. Additionally, a small quantity of some of the exclusives will be made available for Keepsake Ornament Club Members and Canada Customers to purchase. Details to follow. For more information on KOC membership, visit Hallmark.com/KOC.
In addition to the event-exclusive products, the Hallmark booth will showcase upcoming products and sneak peeks from Hallmark’s full line of pop culture-themed products. Visit Hallmark.com/FanEvents for details on how to purchase exclusives and learn about on-site activities planned for each event released closer to the date.
For more information about Hallmark and the pop culture products offered, visit Hallmark.com or your local Hallmark Gold Crown Store.
2023 Sneak Peek: New York Comic Con (Pop Culture)
In conjunction with New York Comic Con, Hallmark provided a sneak peek of some of the pop culture ornaments that will be released in 2023.
2023 Sneak Peek: Comic-Con International: San Diego
In conjunction with the opening of San Diego Comic-Con, Hallmark has shared Sneak Peeks of two Star Wars Keepsake Ornaments that are set to be released in 2023. For those attending San Diego Comic-Con, be sure to stop by Hallmark’s booth (#1505) in the Lucasfilm Star Wars Pavilion, where these ornaments and a collection of 2022 product will be on display.
Star Wars™
Member Exclusive Offer: KOC Flash Sale (2022 Comic Con Ornaments)
Hallmark is planning another *EXCLUSIVE SALE* – just for KOC Members! Keep reading for everything you need to know.
We are excited to share that on December 6, 2022 KOC Members will have the opportunity to purchase the three 2022 Comic Con Keepsake Ornaments online or by calling 1-800-Hallmark. This special purchase opportunity will be available for all 2022 KOC members (even if you already purchased this year at the Comic Con Convention). Restriction of 1 ornament per KOC membership number remains.
We are so excited to share that Hallmark is making a VERY limited amount of the three 2022 Comic Con Keepsake Ornaments available online to KOC members! Mark your calendar for December 6. The sale begins at 10 a.m. CT and runs while supplies last.
Available only at Hallmark.com while supplies last! Canadian members, call 1-800-HALLMARK to order. Limit one of each design per member.
Press Release: PopMinded by Hallmark Announces 2022 Event Exclusives
Hallmark Keepsake Ornaments, itty bittys® among items planned for fan gatherings later this year.
KANSAS CITY, Mo. (June 20, 2022) – PopMinded by Hallmark will meet some of pop culture’s greatest fans later this year while attending two of the world’s largest fan-focused events – Comic-Con International and New York Comic Con. This is the first time since 2019 the company will be attending the events in person.
Since 2016, PopMinded has served as Hallmark’s way of celebrating fandom with gifts and collectibles created and curated with all fans in mind. PopMinded plans to continue Hallmark’s annual tradition of providing access to their ever-popular event-exclusive products.
Hallmark Keepsake Ornament designs, itty bittys® plush characters, and other exclusives will be sold in limited quantities at these two events:
- Comic-Con International San Diego, July 21-24
- New York Comic Con, October 6-9
Limited Availability items include:
Gonk Droid™ and Mouse Droid™, Star Wars: A New Hope™ Keepsake Ornament set features a pair of droids first appearing in Star Wars: A New Hope™ that have proven popular and memorable with fans over more than 40 years. The Gonk Droid features sounds from the film, while the mouse droid is cast in metal. The ornament set is priced at $35 with a total production run of 3,000.
Time War Dalek, Doctor Who™ Keepsake Ornament – This gold-armored version of the iconic Doctor Who villain is depicted as Daleks in the Cult of Skaro appeared to challenge the Tenth Doctor. The exclusive ornament, which includes sound from the show, is priced at $30 with a total production run of 3,000.
Spider-Gwen, Marvel Comics Keepsake Ornament depicts the heroic alter ego of Gwen Stacy as she has appeared in alternate universes to fight crime in comics and animated stories. This ornament is priced at $25 with a total production run of 3,000.
Harry Potter™, Rubeus Hagrid™ & Luna Lovegood™, Harry Potter™ set of 3 Christmas Tree Ornaments. A trio of fan-favorite characters are styled to complement characters in Hallmark’s Harry Potter Mystery Ornament line. The exclusive three-pack is priced at $15 with a total production run of 1,500.
Professor Boggart Snape™, Harry Potter™ itty bittys® offers a stylized depiction of the iconic moment when Neville Longbottom conjures the idea of Snape in his grandmother’s clothes to defeat the boggart. It is priced at $10 with a total production run of 2,400.
The event exclusives will be sold on a first-come, first-served basis at the PopMinded booth when the convention opens each day. Sales permit one of each exclusive product to be sold per person, per transaction while supplies last.
Allotments will be divided evenly between the two conventions. Additionally, a small quantity of the three Keepsake Ornaments will be available for Keepsake Ornament Club Members to purchase. For more information on membership, go to hallmark.com/ornaments/keepsake-ornament-club.
The PopMinded booth will showcase upcoming products and sneak peeks from Hallmark’s full line of pop culture-themed products, and have select items from Hallmark’s core product lines available for purchase. Along with the tradition free exclusive buttons, handed out in limited quantities with a different design released each day of the convention.
Visit PopMinded.com/Events for details on how to purchase exclusives and learn about on-site activities planned for each event released closer to the date.
For more information about PopMinded by Hallmark and the products offered, visit PopMinded.com
2022 Reveal: Comic-Con Exclusives
Here are the exclusive pop culture products Hallmark will be offering in limited quantities at Comic-Con® International, to be held July 21-24, 2022 in San Diego, CA, and at New York Comic Con, set for October 6-9, 2022 in New York City.
A daily allotment of event exclusives will be sold at Comic-Con® International: San Diego in the PopMinded Booth #2913-U in the Star Wars Pavilion beginning at opening time, each day of the convention. Tickets with three different purchase windows will be handed out when doors open on a first come, first served basis. Sales permit one of each exclusive product to be sold per person, per transaction while supplies last. A selection of core Star Wars products will be available to see and purchase in this booth as well. To see and purchase other core, non-exclusive products from other brands, go to PopMinded booth #1505.
Press Release: PopMinded by Hallmark Plans Return to Star Wars™ Celebration (UPDATED)
PopMinded by Hallmark Plans Return to Star Wars™ Celebration with All-New Event-Only Products for 2022
KANSAS CITY, Mo. (May 6, 2022) — For the first time in three years, PopMinded by Hallmark will greet Star Wars fans in person when Star Wars Celebration opens its doors later this month in Anaheim, California.
Two new event-exclusive items will be available at the fan gathering, scheduled May 26-29 at the Anaheim Convention Center. Allotments of each will be available daily while supplies last.
Since 2016, PopMinded is Hallmark’s way to celebrate fandom with gifts and collectibles created and curated with all fans in mind. Event attendees will have access to Star Wars products by Hallmark created just for the event as well as a selection of those available in stores and online.
Items to be sold at PopMinded’s booth #2519 during each day of the event include:
Bo-Katan Kryze™ and the Darksaber™ Keepsake Ornament 2-pack – As seen in the hit Star Wars series The Mandalorian™ on Disney+, the gifted and legendary warrior Bo-Katan Kryze’s quest to once again wield the ancient darksaber—a powerful symbol of Mandalorian leadership—has drawn her into adventures with the black blade’s current user, Din Djarin™. The two-pack will sell for $35 and has a total production run of 2,500.
This is Hallmark’s 27th year of producing Keepsake Ornaments that capture favorite memories of the Star Wars saga, including event-exclusive ornaments that first were produced in 2008.
Grand Admiral Thrawn™ itty bittys® – Known for his brilliance and ruthlessness, Grand Admiral Thrawn has committed to disassembling the Rebel Alliance, in his own words, “piece by piece.” This Chiss™ villain with striking blue skin and red eyes now joins Hallmark’s itty bittys line. Thrawn, which will sell for $10, has a total production run of 2,100.
Dozens of heroes, villains and creatures of Star Wars now figure among the iconic characters of film, comics and television to appear as uniquely styled plush itty bittys available only in Hallmark Gold Crown® stores and online at PopMinded.com or Hallmark.com
PopMinded will continue the tradition of special edition buttons, handed out in limited quantities with a different design released each day of the convention. Also returning will be a chalkboard wall for fans to create and share their own renditions of favorite Star Wars characters, scenes and quotes.
For more detailed information on event exclusives, and for more information about PopMinded by Hallmark, visit PopMinded.com/events.
UPDATE – An allotment of SWCA exclusives will be sold at the PopMinded Booth # 2519 on a first-come, first-served basis, beginning 10AM PST each day of the convention. Tickets with three different purchase windows, will be handed out starting at 9:30AM for Jedi Knight VIP badges and 10AM for general admission each day. Sales permit one of each exclusive product to be sold per person, per transaction while supplies last. These exclusives will be available in-person at the event only. Not sold online.
2022 Collection: Star Wars™
2022 Sneak Peek & Double Take: Pop Culture (UPDATED)
Hallmark has shared a sneak peek of this year’s Spider-man Keepsake Ornament along with images of seven Pop Culture designs previously revealed in conjunction with New York Comic-Con.
Super Heroes
FORTNITE
UPDATE (1.18.22) – Added Miles Morale Spider-Man and Wonder Woman and the Lasso of Truth.
UPDATE (1.19.22) – Added Obi-Wan Kenobi
UPDATE (01.20.22) – Added Quidditch Set.
UPDATE (01.21.22) – Added Golden Loot Llama
UPDATE (01.22.22) – Added Optimus Prime™