2026 Sneak Peek/Double Take
Here are a few more sneak peeks and a few double takes from the 2026 Keepsake Ornament line.
Cozy Critters
1oth in the series.
Black-Billed Magpie
The Beauty of Birds
22nd in the series.
The Night Before Christmas
Vintage Santa
Baby’s First Christmas
Heirloom Angels
11th in the series.
Merry Pickleball
2026 Sneak Peek: Making Memories
Welcoming Wreath
19th in the Making Memories series.
In this year’s Making Memories design, a cheerful big snowman is busy placing a lush evergreen wreath—with a little “help” from his tiny companion, who has managed to pop right through the center. With a bright red bow perched above and a perfectly round little face peeking out, the wreath becomes more than décor… it becomes part of the moment. Down below, their loyal pup looks on, quietly taking in the scene.
The 19th in the Making Memories series continues the tradition of one big snowman and one little snowman sharing simple, joy-filled holiday moments. This scene captures that perfectly unscripted bit of magic—when helping turns into playing, and decorating turns into laughter.
Wrapped in his cozy scarf and winter hat, the big snowman stands steady and patient, while the little one—now fully “decked out”—seems delighted with his new role. It’s a gentle reminder that the best memories aren’t the perfectly planned ones, but the ones that happen along the way.
Full of charm, humor, and heart, this ornament tells a small story you’ll recognize instantly—the kind that feels familiar, warm, and worth holding onto year after year.
2026 Sneak Peek: Gnome for Christmas
Gnome for Christmas
6th in the series.
A sprinkle of North Pole magic and a dash of mischief can only mean one thing—a sneak peek at Gnome for Christmas #6 by Keepsake Artist Gregor Benedetti!
Gnaughty and Gnice are back at it, bringing their playful holiday spirit to a gingerbread house decked out in sweet details and snowy icing. These North Polar opposites may be different in every way, but they’re always in it together—ready for another round of festive fun.
Look for this ornament arriving in October!
2026 Sneak Peek: Power Up with Mario
Fire Mario
5th in the Power Up with Mario series.
Today’s date, March 10 — MAR10 — spells Mario!
To celebrate Mario Day, we’re sharing a special look at Fire Mario, the fifth ornament in the Powered Up with Mario series. Powered up and on the move, Mario charges ahead with a blazing fireball in hand — a tribute to one of his most iconic abilities from the Mushroom Kingdom.
Add this fiery hero to your collection when Fire Mario arrives at Ornament Premiere in July.
Wahoo!
2026 Sneak Peek/Double Take
Here are a few more sneak peeks and a few double takes from the 2026 Keepsake Ornament line.
Father Christmas
23rd in the series.
Stunning Santas
1st in the series.
Holiday Lighthouse
15th in the series.
The Perfect Tree
Perfect Penguins
Howliday Helpers
3rd in the series.
My Little Pony®/Transformers™
Boba Fett™ Vintage Figure Ornament
STAR WARS™
2026 Sneak Peek: Snowtop Lodge
Belle V. Holliday
22nd in the Snowtop Lodge series.
Here’s a cool little sneak peek at a holiday favorite returning in 2026.
Say hello to Belle V. Holliday, the 22nd ornament in the Snowtop Lodge series. This charming addition continues the cozy, wintry tradition collectors look forward to year after year.
Crafted by Keepsake Artist Iman Zadrozny, this year’s design captures all the playful personality and snowy storytelling that make the series so special. From the frosty details to the heartwarming touches, it’s a piece that feels both classic and fresh—right at home in the Snowtop Lodge lineup.
Whether you’ve been collecting from the start or just joined the fun, the 22nd installment is one you won’t want to miss.
Belle V. Holliday will be released in July—just in time for Ornament Premiere.
2026 Sneak Peek: Retro Halloween
Halloween Mischievous Kittens
Here’s a Friday the 13th sneak peek at an upcoming 2026 Hallmark Keepsake Ornament, full of Halloween fun and playful charm.
With bright green “brew” bubbling inside a textured black cauldron, this mischievous kitty looks ready to stir up a little seasonal magic. Peeking over the brim with wide green eyes and the sweetest smile, this feline friend sports a classic black witch hat trimmed in orange—purr-fectly dressed for a night of tricks, treats, and maybe a spell or two.
From the glossy potion to the sturdy three-legged cauldron, every detail adds a touch of spooky-cute personality. It’s a delightful piece that captures the lighthearted spirit of Halloween and makes a fun addition to your tree or festive décor.
Available beginning at Ornament Premiere in July.
2026 Sneak Peek: Retro Halloween
Nifty Fifties Halloween
Get a sneak peek of the 2026 Hallmark Keepsake Ornament, ready to haunt your holiday décor with 1950s Halloween charm.
Step back to a time of crepe paper capes, dime-store masks, and playful mid-century costumes. This Nifty Fifties Halloween ornament by Keepsake Artist Gregor Benedetti captures the whimsy and fun of the era.
With slicked-back hair, arched brows, and a delightfully toothy grin, this vintage-inspired vampire looks ready for the school Halloween costume parade—marching alongside classmates through echoing hallways alive with laughter, crepe paper streamers, black-and-orange construction-paper chains, and 1950s die-cut Halloween cardboard cutouts, all leading toward the Halloween carnival.
Presented in retro-style packaging, it’s a loving nod to classic Halloween costumes from a bygone era, when imagination led the way and a simple mask could transform a child.
Available beginning at Ornament Premiere in July.
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2026 Sneak Peek
Here are more sneak peeks from the 2026 Keepsake Ornament line.
Cookie Cutter Christmas
15th in the series.
Snowball and Tuxedo
26th in the series.
Mischievous Kittens
28th in the series.
Lupine
Mary’s Angels
39th in the series.
Angel
Miniature
Espeon and Umbreon
Pokémon
Blackbird
X-MEN 97
2026 Reveal: Spring Keepsake Ornaments
Think the excitement of collecting Keepsake Ornaments starts in July? Longtime collectors know better. Hallmark has been giving fans an early taste of the season for years, and 2026 is no exception.
Beginning February 9, 2026, participating Hallmark Gold Crown stores will offer six popular Keepsake Ornaments ahead of the usual release schedule. These include Black-Billed Magpie and the miniature Pine Grosbeak by Keepsake Artist Emma Leturgez-Smith; Brilliant Butterflies and Lovely Little Butterfly by Keepsake Artist Terri Steiger; and Crocus Fairy and Mini Freesia Fairy by Keepsake Artist Kristina Gaughran.
Brilliant Butterflies
10th in the series.
Lovely Little Butterfly
Miniature
Crocus Fairy
Fairy Messengers
22nd in the series.
Mini Freesia Fairy
Fairy Messengers
Miniature
Black-Billed Magpie
The Beauty of Birds
22nd in the series.
Pine Grosbeak
The Beauty of Birds
Miniature