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Latest News: Series2018-03-12T11:56:47-06:00

2020 Sneak Peek: New Series

Year upon year of wonder. Begin a new tradition to your celebration with unique ornament series you can enjoy every Christmas.

Sweet Decade
1st in the series.

Sweet Decade
1st in the series.
Each ornament in this new series will feature a sweet snowman who commemorates the year with sugary style!

Rocking Horse Memories
1st in the series.

Rocking Horse Memories
1st in the series.
Each ornament in this new series will feature a fun and festive rocking horse design!

Cinderella
Disney Princess Celebration
1st in the five-part series.

Cinderella
Disney Princess Celebration
1st in the five-part series.
Each ornament in this new series will feature a favorite Disney Princess with an inspiring scene adorning her gown.

April 3rd, 2020|0 Comments

2020 Double Take: Barbie

Hallmark has shared an updated image of Day-to-Night™ Barbie®–previously sneak peeked at the National Barbie Collectors Club Convention.

The Keepsake Ornament features Barbie wearing her famous daytime soft pink power suit. In 1985 the doll perfected the ultimate wardrobe transformation from day-to-night. Use the slider bar to see Barbie make another transformation, this time from a doll to a Keepsake Ornament.

Keepsake Ornament available at Ornament Premiere in July on Hallmark.com or in your local Hallmark Gold Crown Store.

Day-to-Night™ Barbie®

February 21st, 2020|2 Comments

KOC Convention App Reveals 2019 Mayor’s Christmas Tree Ornament Details

Since 1981 Mayor’s Christmas Tree Ornaments have been sold to help in raising money for the Mayor’s Christmas Tree Fund. From 1981 through 1986, the designs of the Mayor’s Christmas Tree commemorative ornaments came from the Hallmark ornament line and were revised in limited editions with the Mayor’s Christmas Tree inscription. Since 1987, each ornament has been an original, designed by Hallmark artists and creative staff and made from the wood of the previous year’s Mayor’s Christmas Tree. Proceeds from the purchase of these commemorative ornaments benefit the Mayor’s Christmas Tree Fund, a Kansas City charity since 1908, which benefits thousands of Kansas City’s less fortunate each year.

Here Comes Christmas
The Mayor’s Christmas Tree Ornament

The 2019 ornament, “Here Comes Christmas!” was designed by Hallmark Keepsake Artist Tammy Haddix. Be sure to fill out a pre-order form and bring it to Crown Center Customer Service, located on the 2nd level of the Crown Center Shops!

Pre-orders will be processed at the end of November, before the ornaments go on sale to the public. The 2019 ornament will be $15.95 each (plus tax) with $9.95 shipping.

Previous year’s ornaments are still available. These one of a kind ornaments are in limited quantity, once they are gone they are gone forever. While you’re in Kansas City for the Convention, don’t miss out on an opportunity to be a part of this time-honored tradition.

August 7th, 2019|1 Comment

Artist Journal: Anita Marra Rogers

Monday, July 29, 2019

Hallmark Keepsake Artist Anita Rogers has always considered herself to be more of a sculptor than an artist who draws. “I usually end up drawing an idea, then redrawing again and again,” she said with a laugh. “My sketches almost never come out like what’s in my head the first time. I don’t really think I draw as well as I sculpt!”


Anita Marra Rogers’ Toster Oven

Thankfully, Anita honed her knack for sculpting and has been an integral part of the Keepsake Studio for more than 30 years. And because she sculpts by hand, instead of digitally like other artists, she’s got a unique set of tools to help her in her day-to-day work. “I use a toaster oven!” she said. “I turn it on a low temperature to warm up my wax before starting a sculpt. Once I have the rough shape created and it cools off and hardens, I have a hot tool with various sizes and shapes of tips to melt and move wax around. I also have some metal sculpting tools to carve with—some especially made for sculpting—as well as other tools homemade from old paint brushes, razor blades, and even dental tools!”

Those unconventional tools have turned hundreds of designs into the ornaments for which Anita is known best. Sometimes, though, ideas are presented that never actually become an ornament. “I always keep some old drawings in my files,” said Anita. “Who knows, maybe they’ll still become ornaments some day!”

Besides making ornaments for three decades, Anita has also flexed her creative muscle by crafting. “I don’t really sketch for fun,” she said. “But I do love to tie-dye, and even make a little money doing it!”

Over the years, whether crafting fabrics or creating ornaments, Anita has looked to her fans for inspiration and she’s looking forward to seeing collectors at this year’s KOC Convention in Kansas City. “I am always inspired by the fans and getting to meet with them,” she said. “They are the most awesome group of people and they keep me going. I am always trying to do my best for them!”

July 29th, 2019|1 Comment
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