Latest News: Debut

Latest News: Debut2018-03-12T17:45:28-06:00

2015 Mystery Ornaments – NO PEEKING!

It’s a fairy surprise—the very first fairy in the beloved Fairy Messengers series has come back this year as the exclusive mystery ornament. The Poinsettia Fairy has been repainted with a white poinsettia with gold accents.

There is also another special version with golden wings. Will your box hold one of the truly golden fairies? You’ll have to wait until you open the box to find out.

Fairy Surprise
Mystery Ornament
Repaint of 2005
1st in the Fairy Messengers series

NOTE: Each package contains either a beautifully repainted first-in-series Poinsettia Fairy or (a limited version) of the same repainted ornament with golden wings.

Each fairy ornament is placed in a non-see-through bag and then randomly boxed (using a single uniform box design) and sealed.

Consumers will only be able to discover which design they received after purchase. “All sales are final. No refunds, returns or exchanges.”

New Mystery Ornament – An ornament whose design is modified to create different variations and then packaged using a single uniform box design, thus creating a concealed random sample. In addition to having the Keepsake box sealed, the ornament is sealed in a non-see-through bag to prevent peeking! Each ornament is sealed in a box. Product packaging is marked, “All Sales Final. No refunds, returns or exchanges.”

ADDITIONAL HISTORICAL INFORMATION

During the 2011 Ornament Debut, Hallmark released a New Frosty Mystery Ornament blank painted in three different ways including: Hawaiian Frosty (By Tom Best), Toymaker Frosty (By Ken Crow) and Kris’ Penguin Frosty (By Kristina Gaughran). In 2012 the Frosty Mystery ornament returned with three new editions: Astronaut Frosty (By Tom Best), Winter Fairy (By Kristina Gaughran) and Frosty’s Sweet Ride (By Tammy Haddix). A new set of Frosty Mystery ornaments by Tom Best including: Germany Frosty, Queen’s Guard Frosty and Cowboy Frosty were issued in 2013. In 2014 there was a sweet twist. The Sweet Surprise Mystery Ornaments were a repaint of the 1st in series Christmas Cupcake from 2010.

April 10th, 2015|0 Comments

Reveal: Limited Quantity Ornament

Here is a preview of one of the Limited Quantity ornaments available at Ornament Debut, Lady Tanager by Edythe Kegrize.

Lady Western Tanager
Limited Quantity
Complements The Beauty of Birds series

April 1st, 2015|0 Comments

2014 Ornament Premiere/Ornament Debut Shopper Thank-you Gift

Hallmark Gold Crown Rewards customers, who purchase a Keepsake Ornament during Ornament Premiere Weekend (July 11-12, 2015) will get a coupon for a FREE Tippity-Tap Toy Soldier ornament for redemption with purchase of another Keepsake ornament beginning October 3, 2015.

Tippity-Tap Toy Solder
Special Edition

March 31st, 2015|0 Comments

2014 Ornament Debut Top 5 Countdown

What were the most popular* ornaments during Ornament Debut?

#5 Ruby Slippers
The Wizard of OZ™

#4 Pennsylvania Torpedo Locomotive
LIONEL® Trains
Special Edition

#3 1965 Ford Mustang

#2 Very Merry Christmas Fairy
The Fairy Messengers
Special Edition

#1 Olaf
Disney Frozen

We knew this year’s Frozen movie characters would be popular, but no one guessed Olaf would sell as well or better than some of Hallmark’s historical best-sellers in the past. Olaf, the silly snowman from Frozen, sold 10 times the number of the average Keepsake Ornament at Ornament Debut.

* NOTE: based on the number of units sold during Ornament Debut.

October 16th, 2014|0 Comments

2014 Sneak Peek: Regional Keepsake Ornaments (UPDATE)

Hallmark will release three state-exclusive Keepsake ornaments later this year (two in Texas and one in Colorado). These ornaments will be available at participating Hallmark Gold Crown stores starting Ornament Debut Weekend, October 4-5.


Texas


Colorado

Texas Cutout

Texas Boots

Colorado Mountains

UPDATE (June 18, 2014) – Added the Colorado-exclusive Keepsake Ornament.

May 3rd, 2014|0 Comments
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