Local Club News

Fourth Quarter 2021

Trim the Tree Event
(December 1-5, 2021)
KOC early access to shop in-store Nov. 30!

Get excited for the final ornament release event of the season! It’s the perfect time to shop with the whole family and pick out a favorite ornament to commemorate the season. Shop with us in your Hallmark Gold Crown store or online to pick up a few last-minute Christmas gifts or find the perfect stocking stuffers. Plus, take advantage of offers available only during the event!

  • You could win this tree!
    • Win a fully decorated tree!

      Crown Rewards members can make a purchase in store or online during the Trim the Tree Event and be automatically entered to win a Hallmark Keepsake Christmas tree and decorations. Valid 12/1/21-12/5/21. Starting 11/30/21 Keepsake Ornament Club (KOC) Crown Rewards members who make a purchase in store will be entered.

    • Five lucky Crown Rewards members will get to take home this fully decorated tree, worth over $800!
  • Buy 3 Keepsake Ornaments, get 1,200 Bonus Points – Valid 12/1-12/5. For KOC members, valid 11/30-12/5.
  • Save $5 on Personalized Keepsake Ornaments – Add their name to a favorite character or commemorate a special moment from the year. Online only, valid 12/1-12/5.
  • And more!

Check out all event details, holiday must-haves and offers here.

Keepsake Ornament Club Trim the Tree Virtual Event
(November 30-December 5)

Trim the Tree Event

Each day during our Trim the Tree Event, we’ll be hosting virtual live sessions. Join us for live artist interactions, behind-the-scenes videos, giveaways at EVERY live session and more – you won’t want to miss out! Learn more or register here.

What is it?

In addition to releasing the final Keepsake Ornaments of the year in store and online, we’re hosting a 6- day virtual event filled with Keepsake artist interactions, videos from behind the scenes, sneak peeks and live sessions each day with artists and other members of the Keepsake Village—plus chances to win prizes at every live session!

Who can attend?

The event is open only to 2021 or 2022 KOC members. Live sessions require sign-ups. Learn more and sign up here.

Not a KOC member?
Join today!

Trim the Tree Event Schedule

Not a Crown Rewards member?
Join now!

For exclusive benefits and savings to make it easy (and rewarding) to keep on keeping on with your kindhearted ways.

How it Works

Earn points, get rewarded – Earn 10 point for every $1 you spend.

Spend Rewards Dollars – We’ll send them your way and you can use them in store or online.

Benefits include:

  • Free shipping
  • Exclusive savings
  • Free Card Every Month
  • And more!

We’ll even send you a text message with updates on ornament news and releases + remind you of offers and special savings! Questions? Please contact your Hallmark Gold Crown store.

2022 Local Club Rosters!

Mark your calendar for January 11! We will be collecting your 2022 rosters through a survey link, the same way we collected rosters in 2021. You can expect to receive the roster link in your inbox January 11 and the link will be open until March 11. The questions will be very similar to the 2021 link, so you can expect a similar experience in completing the 2022 link! If this is your first time filling out, or if you would like a reminder, please have the following items prepared in order to fill out the link completely:

  1. Local Club Name
  2. Year Local Club Was Started
  3. Local Club President First and Last Name
  4. Local Club President Email
  5. Secondary Club Contact Name (please note, this is optional)
  6. Secondary Club Contact Email (please note, this is optional)
  7. Local Club Store Sponsor Name (if applicable)
  8. Local Club Store Sponsor Account Number (if applicable)
  9. Number of Local Club Members
  10. Number of Local Club Members that are also national KOC Members

And a few additional questions about how often and where your local club usually meets! We can’t wait to partner with you in 2022 to bring exciting Keepsake Ornament news to you and your local clubs.

2022 Keepsake Ornament Club
(enrollment is open NOW!)

We are so excited to bring you another year of exclusive rewards. You deserve it for your love of Keepsake Ornaments! But, don’t forget, enroll early so you don’t miss the best benefits yet!

Benefits include:

  • Early Access to Shop
    KOC members get first dibs to shop our ornament release events early at participating stores, where you’ll get early access to shop all ornaments (including limited quantities), event offers, and more!
  • Member-Exclusive Ornaments
    Our artists created four designs just for 2022 members! Two releasing at Ornament Premiere and two releasing at Ornament Debut.

    • Ornament Premiere 2022
      • Indian Ring-Necked Parakeet
      • Christmas Window 2022, 20th in the series.
    • Ornament Debut 2022
      • Mouse King, 4th in the Nutcracker Sweet series.
      • Cookie Jar Surprise – Set of 3 ornaments. Open the snowman’s hat to find two cookie characters inside. A few lucky collectors will receive a special colorway!

Member Exclusives

  • 2022 Dream Box
    Our gift to you! Stuffed full of members-only goodies and the KOC-exclusive Dream Book, Dream Boxes begin shipping in April and are valued at $100.
  • Up to $30 in Coupons + Savings and Offers
    Join by 1/15/22 to receive all club mailings, each will arrive with $5 off $10 coupon in every club mailing (U.S. only) you can use to shop in-store and online, along with surprise savings and gifts throughout the year!
  • Monthly email newsletters, exclusive access to KOC Facebook group, free ornament and more!

Enrollment is open NOW – July 31, 2022, with benefits lasting through 12/31/22. Join early so you don’t miss a single reward! As always, you can join the Club by visiting https://bit.ly/KeepsakeOrnamentClub22, by filling out an application and submitting it to your Hallmark Gold Crown store, or by calling 1-800-HALLMARK (1-800-425-5627).

Calling all Monopoly fans!
(An activity for you and your Local Clubs)

Take a break from holiday decorating—and admiring—while still enjoying everything you love about your Hallmark Keepsake Ornaments with this twist on the classic Monopoly game. Everything from the seasonal board to the collectible tokens are Hallmark-themed so you’ll experience all the thrills of the beloved board game in Keepsake style. Makes a perfect gift for fans of the classic game and anyone who loves collecting and decorating with Christmas ornaments. Would make for a great local club activity as well! Check it out here.

Welcome to Keepsake Village Hallmark Keepsake
Ornaments MONOPOLY Game

2022 Sneak Peeks

Teeny Tulip Fairy

Bitty Blue Butterfly

Happy Thanksgiving, Merry Christmas, and Happy New Year! We are so thankful for you.


The Keepsake Village