Local Club News

Second Quarter 2020

Greetings from the Keepsake Village! 

Hello from the Keepsake Village! Happy (almost) Summer! It is hard to believe how much has changed since our Q1 Update. Despite so much change happening around us, we continue to be inspired by the warmth and passion of our Keepsake Ornament fans. This update is packed full of information regarding our 2020 Artist Signing Event, Ornament Premiere, the Keepsake Ornament Club, and as always, sneak peeks and behind the scenes info about our 2020 Keepsake Dream Book, exclusive only to our Local Clubs. So, let’s get started!

2020 Artist Signing Event – we’re going virtual! 

We have decided to take our Keepsake Artist Signing Event virtual this year! With this unique and difficult year, we wanted to give ALL our Keepsake fans the opportunity to experience the magic of Keepsakes with every single Keepsake Artist. Mark your calendars for August 22!

  • What will the new experience include?
    • A Virtual Artist Signing Event on August 22, 2020 with live Keepsake Artist interviews and ornament giveaways on our Keepsake Facebook page.
    • As well as the release of pre-signed Gingerbread Carousel ornaments sold in the 16 winning store locations on August 22, 2020. See the full list of stores at: Hallmark.com/KeepsakeEvents.
  • Where and how will the exclusive Artist Signing Event Piece be sold?
    • The event exclusive Gingerbread Carousel ornament will be sold at the 16 winning store locations, starting on Saturday, August 22, 2020.
    • Each ornament will be signed by two Keepsake Artists and randomly distributed to stores. Stores will receive a fair but random mix of signed product across all Artist combinations.

We want to take a moment to honor and congratulate again all the 16 winning Local Clubs and Stores. We know you may feel disappointed that you could not host this event in-store as planned, but we want to extend our sincerest congratulations in being selected. And to ALL Local Clubs that submitted, we want to say THANK YOU for participating and putting so much thought, creativity, and care into each and every single one of your submissions.

We are excited to be able to open the Virtual Artist Signing Event to ALL our Keepsake fans, for the first time ever! Be on the lookout on the Keepsake Facebook page for more details and updates as we get closer to August 22, 2020!

Ornament Premiere is almost here! July 11-19

We hope you are getting excited for the first ornament release event, Ornament Premiere, beginning on July 11! With over 250 new releases, the best Bonus Points of the year and event-only offers, it’s the biggest Keepsakes event ever. And we can’t wait for you to experience the magic of our 2020 Keepsake Ornaments.

  • Don’t forget to turn in your Wish List!
    • Submit your Wish List online at Hallmark.com/WishList to have it sent straight to your local Hallmark Gold Crown store or mail your Wish List to the store of your choice. Once it’s there, the store will begin preparing your order for pickup at Ornament Premiere!
      • We recommend reaching out to your local store for more information on how to submit your Wish List this year – many stores are taking Wish Lists via email, mail, and over the phone.
      • Find your nearest store at: Stores.Hallmark.com.

  • Rocking Horse Memories Bag

    At Ornament Premiere, your Wish List order will be all ready for you and bundled in this Keepsake tote!

  • This year, there are so many ways to get your favorite ornaments!
    • We’re making it easy for you to get the ornaments you’re after with curbside pickup, online ordering, and in-store shopping options.
    • Contact your local store for more details!

Keepsake Ornament Club

It’s not too late to join! Enrollment closes on 7/31. See below for a reminder of all the amazing benefits of being a part of the KOC family!

  • The Keepsake Dream Box
    • Arriving at your home and packed with gifts from the Keepsake Studio, including an exclusive copy of the Keepsake Dream Book, a magic ornament, and more!
  • Exclusive Rewards at Ornament Premiere
    • Early access to shop, beginning July 10! Contact your local store for more details.
      • Remind your KOC members to bring their early access pass arriving in their June For Keeps mailer to their early shopping day on July 10!
    • Top tier Crown Rewards Bonus Points that add up to rewards you can spend like cash.
    • Access to two exclusive Keepsake Ornaments – see the links below to learn more.
  • Four Exclusive ornaments
    • Two of which are releasing at Ornament Premiere! Follow the links below to learn more about the Christmas Window 2020, 19th in the series and the Sweet Santa, both available at Ornament Premiere!
    • Christmas Window 2020 ornament, 19th in the series
    • Sweet Santa
  • And so much more!
  • Visit Hallmark.com/KOC to join today!

2020 Keepsake Dream Book

Dream Books are arriving in your local Hallmark Gold Crown stores as we speak! Contact your local store for more details. Don’t forget! The Dream Book is online at: Hallmark.com/DreamBook (scroll all the way to the bottom to download and print a copy of your own!)

  • Looking for a fun activity to do with your Local Clubs? Look no further!
    • Attached you will find our 2020 Dream Book Insider’s Guide packed full of exclusive behind the scenes info about this year’s Dream Book, exclusive to our Local Clubs.
    • Though you may not be able to get together in person with your Local Clubs, we think it would be fun to do a video call and review the Guide together, flipping through your Dream Books and dreaming of all the Keepsakes you will be adding to your collections this year.

2021 Sneak Peeks

We just can’t wait to show you what we are working on for 2021! Keep scrolling for two sneak peeks, exclusive to our Local Clubs.

Brilliant Butterflies
5th in the series.

Cookie Cutter Christmas
10th in the series.

We want your feedback!

Local Clubs continue to be an important part of our Keepsake brand family and we want YOU to help shape what the experience is like in the future. Now is your Local Club’s chance to weigh in! Please reach out to your Local Club members and work together to answer all the questions in the Local Club experience survey. This survey can be found here: Local Club Survey

All your feedback will be reviewed and used to help shape our plans to enhance the Local Club experience this year and beyond.

From all of us here in the Keepsake Village, we want to say thank you for all you do to support your Local Clubs. We are honored you come together under your shared love of Keepsake Ornaments! We continue to find joy in crafting our ornaments with each and every single one of you in mind while we do.

Thank you for all you do!

Sincerely,

The Keepsake Village