Allie Robillard

Ornament Spotlight: New Series

Santa’s sidekicks


Our favorite holiday helpers, elves and reindeer, are the stars of two sweet new series from Keepsake Artists Allie Robillard and Rob Stanphill.

In Eight Tiny Reindeer, I wanted to put my own spin on the classic characters from ‘The Night Before Christmas’ poem,” says Allie. “Starting with Dasher, each series ornament will have a unique color palette, a jingling bell and a saddle blanket with their name. The blankets have a homemade quality, like Mrs. Claus sewed them herself. And every reindeer has a special birthmark!

Rob’s series, Welcome to Elfville, takes us into the heart of a happy holiday town filled with elves. Each ornament is actually a set of two: a full-size festive shop and a miniature shop owner. The first small business (pun intended) is Candy’s Bakery.

I imagined all the things Candy would fill her shop with. Rolling pins, oven mitts, cinnamon bread, cookies and more all found a place in the architecture,” Rob says. “I’m always looking for ways to spark the imagination of kids and adults, and I’m excited to see Elfville grow with new residents, interesting buildings and fun little places to visit.

“ Santa’s sidekicks” 2025 Dream Book: 4

Dasher
Eight Tiny Reindeer
1st in the series.

Candy’s Bakery
Welcome to Elfville

2025-05-07T12:31:02-06:00April 2nd, 2025|

Artist Insight: In The Studio with Allie Robillard

The Keepsake Studio spoke with Hallmark Artist Allie Robillard about her background and shared a glimpse of an ornament she created for 2025.

Allie: “I’ve been at Hallmark for around 8 years, and I’ve been working on ornaments the entire time. I spent 3 years in Hallmark Ornaments before moving over to Keepsake Ornaments for the next 3 years. And now I kind of double-dip into both!

Allie: “Oh, wow, club members probably wouldn’t realize how much I love the horror genre. Most of my ornaments are on the sweeter side with bright colors and fun vibes. I couldn’t tell you why, but I’ve always just loved horror movies.

Allie: “I’m looking forward to spending more time outside as a family. I LOVE winter but I’m missing how easy it is to get outside for a quick walk or playground run.

Allie: “I was originally inspired by my best friends as I was designing this ornament. But then, I found a new, special meaning when I learned I was pregnant with my second daughter! Now I will always see my girls in these fox sisters.

Sisters Share the Love will be available at Keepsake Ornament Premiere in July!

Sisters Share the Love

2025-04-02T13:28:23-06:00April 2nd, 2025|

Eye on the Snowball

Description

  • Artist: Allie Robillard
  • Released: 2025 (Ornament Debut)
  • Retail Price: $18.99 USA
  • Material(s): plastic
  • Dimensions: 3.3" w. x 3.75" h. x 2" d.
  • SKU: QGO1992
  • Produced in: 
  • Production Date(s): 

Related Ornaments

Description


  • Artist: Allie Robillard
  • Released: 2025 (Ornament Debut)
  • Retail Price: $18.99 USA
  • Material(s): plastic
  • Dimensions: 3.3" w. x 3.75" h. x 2" d.
  • SKU: QGO1992
  • Produced in
  • Production Date(s)

Related Ornaments

Alternate Versions

Related Ornaments

Downloads

Related Ornaments

2025-04-25T20:59:58-06:00March 30th, 2025|

Sisters Share the Love

Description

  • Artist: Allie Robillard
  • Released: 2025 (Ornament Premiere)
  • Retail Price: $15.99 USA
  • Material(s): plastic
  • Dimensions: 3.15" w. x 2.45" h. x 1.6" d.
  • SKU: 5QGO1475
  • Produced in: 
  • Production Date(s): 

Related Ornaments

Description


  • Artist: Allie Robillard
  • Released: 2025 (Ornament Premiere)
  • Retail Price: $15.99 USA
  • Material(s): plastic
  • Dimensions: 3.15" w. x 2.45" h. x 1.6" d.
  • SKU: 5QGO1475
  • Produced in
  • Production Date(s)

Related Ornaments

Alternate Versions

Related Ornaments

Downloads

Related Ornaments

2025-04-07T01:20:16-06:00March 30th, 2025|

Beach Day Buddy

Description

Miniature

  • Artist: Allie Robillard
  • Released: 2025 (Ornament Premiere)
  • Retail Price: $9.99 USA
  • Material(s): plastic
  • Dimensions: 1" w. x 0.85" h. x 0.8" d.
  • SKU: QXM9495
  • Produced in: 
  • Production Date(s): 

Coordinating Ornament

Sandal the Sandman
#4th in the series


Related Ornaments

Description

Miniature

  • Artist: Allie Robillard
  • Released: 2025 (Ornament Premiere)
  • Retail Price: $9.99 USA
  • Material(s): plastic
  • Dimensions: 1" w. x 0.85" h. x 0.8" d.
  • SKU: QXM9495
  • Produced in
  • Production Date(s)

Coordinating Ornament

Sandal the Sandman
#4th in the series




Downloads

Related Ornaments

2025-05-02T14:18:39-06:00March 25th, 2025|

Heirloom Angels

Description

10th in the series

  • Artist: Allie Robillard
  • Released: 2025 (Ornament Premiere)
  • Retail Price: $16.99 USA
  • Material(s): plastic
  • Dimensions: 2.35" w. x 3.25" h. x 1.58" d.
  • SKU: QXR8745
  • Produced in: 
  • Production Date(s): 

Related Ornaments

Description

10th in the series

  • Artist: Allie Robillard
  • Released: 2025 (Ornament Premiere)
  • Retail Price: $16.99 USA
  • Material(s): plastic
  • Dimensions: 2.35" w. x 3.25" h. x 1.58" d.
  • SKU: QXR8745
  • Produced in
  • Production Date(s)

Related Ornaments

Alternate Versions

Related Ornaments

Downloads

Related Ornaments

2025-04-28T17:13:31-06:00March 24th, 2025|

Sandal the Sandman

Description

4th in the series

  • Artist: Allie Robillard
  • Released: 2025 (Ornament Premiere)
  • Retail Price: $17.99 USA
  • Material(s): plastic
  • Dimensions: 2.45" w. x 2.55" h. x 1.75" d.
  • SKU: QXR8455
  • Produced in: 
  • Production Date(s): 

Related design

Beach Day Buddy


Related Ornaments

Description

4th in the series

  • Artist: Allie Robillard
  • Released: 2025 (Ornament Premiere)
  • Retail Price: $17.99 USA
  • Material(s): plastic
  • Dimensions: 2.45" w. x 2.55" h. x 1.75" d.
  • SKU: QXR8455
  • Produced in
  • Production Date(s)

Related design

Beach Day Buddy




Downloads

Related Ornaments

2025-05-02T19:47:18-06:00March 21st, 2025|

Top Picks for 2025

Hmmm, decisions are hard!


If Keepsake artists could choose only one ornament as their number one pick this year, what would it be-and why? After checking in with a few of them, we learned it’s definitely a tough question. But these artists were up to the challenge.

Allie Robillard
Hallmark Keepsake Artist

Dasher
Eight Tiny Reindeer
1st in the series.

My top pick for 2025 is going to be Dasher, the first ornament in my new series, Eight Tiny Reindeer. It ended up being a very collaborative project to plan this series, and I’m so excited to share what our studio created.”

– Allie Robillard

Christmas Cooker

I am really looking forward to picking up the Christmas Cooker ornament by Matt Johnson. I love the little snowman face! All the detail he packed into this miniature ornament is amazing.”

– Emma Leturgez-Smith

Emma Leturgez-Smith
Hallmark Keepsake Artist

Sharon Visker
Hallmark Keepsake Artist

Keepsake Village

The ornament I’m most excited about is the 2025 Keepsake Village magic ornament. This was a collaborative piece that I did with Emma LeturgezSmith. With light, sound and motion, this ornament required a lot of teamwork with our engineer, editor and art director. It was a labor of love, and I hope our club members love it, too!”

– Sharon Visker

“Let the Wookie™ Win”
Star Wars: A New Hope

I can’t wait for the magic of “Let the Wookiee™ Win” from Star Wars: A New Hope™. When you press the button, the ornament comes to life with a hologram effect in the Dejarik (holochess) scene that looks awesome! The combined magic of video, light and dialogue from the film will be so cool for fans to experience.”

– Orville Wilson

Orville Wilson
Hallmark Keepsake Artist

“Top Picks for 2025.” For Keeps 25 Spring 2025: 13-14

2025-05-11T00:58:29-06:00March 5th, 2025|

2025 Sneak Peek

Here are more sneak peeks from the 2025 Keepsake Ornament line.

Young Santa
4th in the series.

Sweet Snow Girl
Special Edition

Reindoggie

Beware the Borg!
Star Trek: The Next Generation
Christmas Table Decoration

2025-05-12T00:18:40-06:00February 1st, 2025|
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